HollandDoor has embarked on an exciting assignment for the Cambodia Australia Partnership for Resilient Economic Development CAPRED. As the lead implementer, HollandDoor is teaming up with ProFound - Advisers In Development (Netherlands), Export Connect (Australia) and Cambodian expert Youssey Lak to enhance the export market readiness of ten Cambodian agribusiness SMEs, working with cashew nuts, rice, spices, and dried fruits.
Our initiative includes conducting in-depth market assessments of three European markets (the Netherlands, France, and the United Kingdom) and the Australian market. Based on these assessments, we’ll select one of these target markets for follow-up activities. The next steps involve a series of export management capacity-building workshops for the ten Cambodian SMEs, culminated in a B2B (business to business) matchmaking visit to the selected market in Europe or Australia in the course of 2024.
CAPRED is Australia’s flagship bilateral economic development program in Cambodia. It’s implemented by Cowater International, runs until 2027 and focuses on three sectors: agriculture and agro-processing; trade, investment and enterprise development; and infrastructure development. Among its priority themes are export market development and market diversification in the agrifood sector, which align perfectly with the aims of this HollandDoor project.
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